Culturally competent communication in Malaysia medical tourism

Culturally competent communication has become increasingly important due to the growing demand for the health services in medical tourism. In Asia, the medical tourism sector is expanding rapidly.Moreover, with a steady rise in the number of tourists with different culture into Malaysia, has recogni...

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Bibliographic Details
Main Authors: Aridass, Pavithra, Ahmad, Mohd Khairie, Abu Bakar, Hassan
Format: Conference or Workshop Item
Published: 2012
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