The understanding of social networking site adoption as s-commerce platform
The popularity of social networking sites’ (SNSs) services is changing the landscape of e-commerce.SNSs are providing consumers and businesses the platform to engage in social commerce (s-commerce).The use of SNSs to conduct s-commerce activities is utilising the advantages of the synergetic expe...
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Main Authors: | , , |
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格式: | Conference or Workshop Item |
语言: | English |
出版: |
2012
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在线阅读: | http://repo.uum.edu.my/10887/1/CR241.pdf http://repo.uum.edu.my/10887/ http://www.kmice.uum.edu.my |
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