Evaluating Strategy for E-Commerce in Airline Industry : A Case Study of AirAsia

The emergency of the Internet and technology is raised dramatically. It appears in various types of business and operations. Firms are adopted in Internet and technology to assist an improve their business' performances. Due to the rapid change and high competitive of the world market today,...

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Bibliographic Details
Main Author: Sapina, Dusamo
Format: Thesis
Language:English
English
Published: 2004
Subjects:
Online Access:http://etd.uum.edu.my/1433/1/SAPINA_BT._DUSAMO.pdf
http://etd.uum.edu.my/1433/2/1.SAPINA_BT._DUSAMO.pdf
http://etd.uum.edu.my/1433/
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