Adopting and Measuring Customer Service Quality (SQ) in Islamic Banks : A Case Study in Bank Islam Malaysia Berhad (BIMB)
The operation of Islamic banks is derived from the Islamic Law and thus differs in spirit, cultural background and practice relative to conventional bank operations. Because of the strong competition, customer expectation to receive high quality services and quick changes of technology, Islamic ban...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2003
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| Online Access: | http://etd.uum.edu.my/1137/1/SHAHRIL_B._SHAFIE.pdf http://etd.uum.edu.my/1137/2/1.SHAHRIL_B._SHAFIE.pdf http://etd.uum.edu.my/1137/ |
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