Amanah Saham National Berhad's : promotional strategies and its relationship with customer motivation
Problem statement: Every single company needs strategies in order to survive or to become a leader in the market nowadays, therefore a study towards findings the suitable strategies for Permodalan National Berhad had been carried out. Approach: The purpose of the study was to determine the types of...
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| Main Authors: | , , , , |
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| Format: | Article |
| Published: |
Science Publications
2009
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/9716/ http://thescipub.com/PDF/jssp.2009.283.291.pdf |
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