Website quality of the travel agencies in Malaysia
This paper examined the website quality of travel agencies in Malaysia. The extended Model of Internet Commerce Adoption (eMICA) is used to measure the research objectives. Travel agencies from Johor, the south most state in Malaysia are chosen as research sample in this study. The findings shows th...
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2018
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my.utm.867722020-09-30T09:08:04Z http://eprints.utm.my/id/eprint/86772/ Website quality of the travel agencies in Malaysia Choi, Sang Long Wee, Joseph Siong Hii Tan, Owee Kowang Goh, Chin Fei Abd. Rashid, Nor Radhiha HD28 Management. Industrial Management This paper examined the website quality of travel agencies in Malaysia. The extended Model of Internet Commerce Adoption (eMICA) is used to measure the research objectives. Travel agencies from Johor, the south most state in Malaysia are chosen as research sample in this study. The findings shows that travel agencies have websites which successfully provide basic information such as telephone number, address, email address, contact person, fax number and travel agency background but lack of reservation information. The majority of travel agencies (82.2%) that are analysed in this study are at Stage 2. Macrothink Institute 2018 Article PeerReviewed Choi, Sang Long and Wee, Joseph Siong Hii and Tan, Owee Kowang and Goh, Chin Fei and Abd. Rashid, Nor Radhiha (2018) Website quality of the travel agencies in Malaysia. Business Management and Strategy, 9 (1). pp. 114-135. ISSN 2157-6068 http://dx.doi.org/10.5296/bms.v9i1.13114 DOI:10.5296/bms.v9i1.13114 |
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HD28 Management. Industrial Management Choi, Sang Long Wee, Joseph Siong Hii Tan, Owee Kowang Goh, Chin Fei Abd. Rashid, Nor Radhiha Website quality of the travel agencies in Malaysia |
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This paper examined the website quality of travel agencies in Malaysia. The extended Model of Internet Commerce Adoption (eMICA) is used to measure the research objectives. Travel agencies from Johor, the south most state in Malaysia are chosen as research sample in this study. The findings shows that travel agencies have websites which successfully provide basic information such as telephone number, address, email address, contact person, fax number and travel agency background but lack of reservation information. The majority of travel agencies (82.2%) that are analysed in this study are at Stage 2. |
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Article |
author |
Choi, Sang Long Wee, Joseph Siong Hii Tan, Owee Kowang Goh, Chin Fei Abd. Rashid, Nor Radhiha |
author_facet |
Choi, Sang Long Wee, Joseph Siong Hii Tan, Owee Kowang Goh, Chin Fei Abd. Rashid, Nor Radhiha |
author_sort |
Choi, Sang Long |
title |
Website quality of the travel agencies in Malaysia |
title_short |
Website quality of the travel agencies in Malaysia |
title_full |
Website quality of the travel agencies in Malaysia |
title_fullStr |
Website quality of the travel agencies in Malaysia |
title_full_unstemmed |
Website quality of the travel agencies in Malaysia |
title_sort |
website quality of the travel agencies in malaysia |
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Macrothink Institute |
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2018 |
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http://eprints.utm.my/id/eprint/86772/ http://dx.doi.org/10.5296/bms.v9i1.13114 |
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