Effect of self-esteem on customer citizenship behaviors among international university branch campus students
Major universities have expanded overseas by establishing international branch campuses (IBCs) since the mid-1990s. Many campuses have only been in operation for a decade. Hence, engagement of students is valuable to assist in the design, development, and review of transnational programmes. Customer...
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| Format: | Article |
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Econjournals
2016
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| Online Access: | http://eprints.utm.my/id/eprint/71279/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-84979032223&partnerID=40&md5=12732944e0abd90cb161b3c25852cbe7 |
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