Building a trust model for generating and validating assurance keys between consumers in E-commerce
This study investigates trust building among members of virtual communities (VC) as an effective way in E-Commerce from the consumer-to-consumer (C2C) perspective. So it reviews studies in E-Commerce, which focus on trust building in the other party. It also reviews websites operating in the same ar...
Saved in:
Main Authors: | Abbass, Sharfi M., Ibrahim, Othman, Farag, M. S. |
---|---|
Format: | Article |
Published: |
FCS (Foundation of Computer Science, USA)
2012
|
Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/31802/ https://research.ijcaonline.org/volume57/number1/pxc3880718.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Integrating consumer trust in building an e-commerce website
by: Othman, Nur Zailan
Published: (2008) -
Determinants of consumer trust in e-commerce
by: Chia, Chee En, et al.
Published: (2018) -
Trust model to increase purchase intent among e-commerce consumers
by: Abbass, S. M., et al.
Published: (2016) -
The role of web assurance seals in e-commerce transactions
by: Ghazizadeh, Fereshteh, et al.
Published: (2011) -
Building trust in e-commerce from an Islamic perspective: A literature review
by: Muhammad, Marjan, et al.
Published: (2013)