The effect of social media marketing towards catering business brand awareness

This paper study objective is to determine and identify whether the social media marketing will cause any effects on the brand awareness of CT Wangi Sdn. Bhd. (Ayam Penyet Best) or not. Within this project, two interventions will be carried out and the findings from the implementations will be discu...

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Bibliographic Details
Main Author: Chew, Jie Yi
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.utm.my/id/eprint/102099/1/ChewJieYiMAHIBS2022.pdf
http://eprints.utm.my/id/eprint/102099/
http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:147754
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