The influence of corporate social responsibility “communication and activities” on customer satisfaction and loyalty towards hypermarkets in Kuala Lumpur
As the number of hypermarket outlets in Malaysia continues to grow, they become more sophisticated in their marketing strategy and more competitive in terms of product quality, price, and service, resulting in fierce competition for patrons. This research examines how hypermarkets can attract more c...
Saved in:
Main Author: | Ghaffar Kadhim, Kadhim |
---|---|
Format: | Thesis |
Language: | English English English |
Published: |
2022
|
Subjects: | |
Online Access: | http://eprints.uthm.edu.my/8428/1/24p%20KADHIM%20GHAFFAR%20KADHIM.pdf http://eprints.uthm.edu.my/8428/2/KADHIM%20GHAFFAR%20KADHIM%20COPYRIGHT%20DECLARATION.pdf http://eprints.uthm.edu.my/8428/3/KADHIM%20GHAFFAR%20KADHIM%20WATERMARK.pdf http://eprints.uthm.edu.my/8428/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
The effect of corporate social responsibility activities on customer satisfaction towards hypermarkets in Kuala Lumpur Malaysia
by: Kadhim, Kadhim Ghaffar, et al.
Published: (2020) -
The impacts of service quality and customer satisfaction on customer loyalty in internet banking
by: Ariff, M. S. M., et al.
Published: (2013) -
Service quality in Islamic banks: The role of PAKSERV model, customer satisfaction and customer loyalty
by: Mazuri, Abd Ghani, et al.
Published: (2018) -
Corporate social responsibility: An Islamic perspective
by: Muhamad, R.
Published: (2007) -
Islamic bank customer satisfaction, trust, loyalty and word of mouth : the CREATOR model
by: Sadia, Mehfooz Khan, et al.
Published: (2023)