Blue ocean strategy on service quality in Islamic Banking Sector in Johor

Nowadays, exploiting new markets through the provision of quality services has become a key criterion for achieving competitiveness in the banking environment. Growth of Islamic Banks in Malaysia is to facilitate the business in terms of products and delivery of their services that comply with Islam...

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Bibliographic Details
Main Author: Ja'afar, Ishaq
Format: Thesis
Published: 2019
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