Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia

Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms.

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Main Author: Low, Chee Kong
Format: Thesis
Language:English
Published: 2006
Subjects:
Online Access:http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf
http://eprints.usm.my/29246/
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spelling my.usm.eprints.29246 http://eprints.usm.my/29246/ Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia Low, Chee Kong HD28-70 Management. Industrial Management Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms. 2006-06 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf Low, Chee Kong (2006) Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia. PhD thesis, USM.
institution Universiti Sains Malaysia
building Hamzah Sendut Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Sains Malaysia
content_source USM Institutional Repository
url_provider http://eprints.usm.my/
language English
topic HD28-70 Management. Industrial Management
spellingShingle HD28-70 Management. Industrial Management
Low, Chee Kong
Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
description Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms.
format Thesis
author Low, Chee Kong
author_facet Low, Chee Kong
author_sort Low, Chee Kong
title Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
title_short Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
title_full Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
title_fullStr Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
title_full_unstemmed Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia
title_sort application of control mechanisms on marketing decisions in multinational company marketing units in malaysia
publishDate 2006
url http://eprints.usm.my/29246/1/Application_of_control_mechanisms_on_marketing_decisions_in_multinational_company_marketing_units.pdf
http://eprints.usm.my/29246/
_version_ 1643706850500149248
score 13.214268