Customers' Preferences Toward Shariah Compliant Services In Banks Among Academicians And Non-Academicians In Higher Education Institutions (HEIs) In Pahang
The purpose of this paper is to examine the main factors that influence customers to deal with Shariah compliant services particularly in a dual banking environment in Pahang. This study presents primary data collected by self-administered questionnaires involving a sample of 240 academician and non...
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| Main Authors: | , |
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| 格式: | Article |
| 语言: | English |
| 出版: |
Universiti Sains Islam Malaysia
2015
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| 主题: | |
| 在线阅读: | http://ddms.usim.edu.my/handle/123456789/9064 |
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