Factors influencing strategic alliance outcomes in a manufacturing supply chain: Role of alliance motives, interdependence, asset specificity and relational capital

Integration of various theories is essential to completely understand and explain strategic alliances in a supply chain. The purpose of this paper is to develop a framework by integrating the features of transaction cost theory, resource-based theory, contingency theory, social exchange theory, and...

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Bibliographic Details
Main Authors: Murali, Sambasivan,, Yee Choy, Leong,, Loke, Siew-Phaik,, Zainal Abidin, Mohamed,
Format: Article
Language:English
Published: Elsevier Science Bv 2015
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Online Access:http://ddms.usim.edu.my/handle/123456789/8200
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