Factors influencing sustained competitive advantage among telecommunication firms in Malaysia

With the emergence of the digital economy and shorter product/service life cycles, advanced knowledge in the field of sustained competitive advantage has become critical. This study expands the knowledge by integrating broad based theories for empirical testing. Four theories, namely, the Resource-B...

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Bibliographic Details
Main Author: Muthu, Devandran
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/83300/1/FEP%202019%2034%20ir.pdf
http://psasir.upm.edu.my/id/eprint/83300/
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