Involvement of rural Malay youth in Malaysian herbal entrepreneurship

• Main Authors: Paul, Kamal Chandra, Hamzah, Azimi, Abu Samah, Bahaman, Ismail, Ismi Arif, Alby, Jeffrey Lawrence D'Silva
• Format: Conference or Workshop Item
• Language: English
• Published: Institute for Social Science Studies, Universiti Putra Malaysia 2013
• Online Access: http://psasir.upm.edu.my/id/eprint/65072/1/ICYOUTH2013-24.pdf; http://psasir.upm.edu.my/id/eprint/65072/

Rural entrepreneurship is recognized as a primary engine of economic growth. The government of Malaysia is trying to increase the number of successful rural Malay herbal entrepreneurs nationwide. Therefore, the purpose of this study was to explore the involvement among rural Malay youth in herbal en...