Technology implementation barrier of rural Malay herbal entrepreneurship in Malaysia

• Main Authors: Paul, Kamal Chandra, Hamzah, Azimi, Abu Samah, Bahaman, Ismail, Ismi Arif, Alby, Jeffrey Lawrence D'Silva
• Format: Article
• Language: English
• Published: Asian Network for Scientific Information 2014
• Online Access: http://psasir.upm.edu.my/id/eprint/30765/1/30765.pdf; http://psasir.upm.edu.my/id/eprint/30765/; http://www.scialert.net/abstract/?doi=jas.2014.72.76

Immense technology is used to enhance productivity and profit in herbal entrepreneurship. However, the implementation of technology is deemed to be lacking among Malay herbal entrepreneurs in Malaysia. Thus, the aim of this study was to identify factors that hinder rural Malay herbal entrepreneurs f...