What Influences Customer�s Trust on Online Social Network Sites (SNSs) Sellers?

Analytic hierarchy process; Electronic commerce; Sales; Buyer-seller relationships; Customer trust; Multi criteria decision-making; Multicriteria decision-making; Multicriterion decision makings; Online commerce; Social commerces; Social Network Sites; Trust; Trust models; Social networking (online)

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Bibliographic Details
Main Authors: Ramli R., Bakar A.A., Rahim F.A.
Other Authors: 57191413657
Format: Article
Published: Science and Information Organization 2023
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Description
Summary:Analytic hierarchy process; Electronic commerce; Sales; Buyer-seller relationships; Customer trust; Multi criteria decision-making; Multicriteria decision-making; Multicriterion decision makings; Online commerce; Social commerces; Social Network Sites; Trust; Trust models; Social networking (online)