Strategic management and competitive advantage: concepts and cases, Global Edition

The first thing you will notice as you look through this edition of our book is that it continues to be much shorter than most textbooks on strategic management. There is not the usual “later edition” increase in number of pages and bulk. We’re strong proponents of the philosophy that, often, les...

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Bibliographic Details
Main Author: Jay B. Barney, William S. Hesterly.
Format: Book
Language:English
Published: Pearson 2020
Subjects:
Online Access:http://dspace.uniten.edu.my/jspui/handle/123456789/16972
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