Crafting and executing strategy : the quest for competitive advantage: concepts and cases, 21th ed.

By offering the most engaging, clearly articulated, and conceptually sound text on strategic management, Crafting and Executing Strategy has been able to maintain its position as the leading textbook in strategic management for over 30 years. With this latest edition, we build on this strong foun...

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主要作者: Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III.
格式: 图书
语言:English
出版: McGraw-Hill Education 2020
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在线阅读:http://dspace.uniten.edu.my/jspui/handle/123456789/15810
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