BizGuru 1.0 : Design and Development of a Mobile based Digital Marketing Guide for Elderly

BizGuru 1.0 is an online learning platform using mobile devices known as mobile-based learning. It is a modernized alternative to acquiring knowledge which is suitable with the current digitalized environment. BizGuru provides learning materials that promote business-related knowledge, focusing on D...

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Bibliographic Details
Main Authors: Ahmad Sofian, Shminan, Lee, Jun Choi, Merikan, Aren, Nur Zulaikha, Aziyen
Format: Book Chapter
Language:English
Published: Springer Link 2023
Subjects:
Online Access:http://ir.unimas.my/id/eprint/41272/1/Ahmad%20Sofian%2C%20Shminan.pdf
http://ir.unimas.my/id/eprint/41272/
https://link.springer.com/chapter/10.1007/978-3-031-18497-0_37
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