Raising Mental Illness Awareness Among Students Of Higher Education Institutions Through Advertising Campaign Strategy

The objective of this study is to identify the main mental illness issues among higher education students. It is also analyze the effectiveness of advertising campaign strategy among Higher Education Institutions student. Based on that, video advertisement campaign about depression is created. Be...

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Bibliographic Details
Main Author: Jamadil Azrul, Ahmad
Format: Final Year Project Report
Language:English
English
Published: Universiti Malaysia Sarawak (UNIMAS) 2020
Subjects:
Online Access:http://ir.unimas.my/id/eprint/32641/2/Raising%20Mental%20Illness%20Awareness%20Among%20Students%20Of%20Higher%20Education%20%20-%2024%20pgs.pdf
http://ir.unimas.my/id/eprint/32641/4/Raising%20Mental%20Illness%20Awareness%20Among%20Students%20Of%20Higher%20Education.pdf
http://ir.unimas.my/id/eprint/32641/
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