Tourists’ Perceived Destination Competitiveness in Protected Areas: The Case of Semenggoh Nature Reserve

• Main Authors: Jun Zhou, Thong, May Chiun, Lo, Mohamad Kadim, Suaidi, Abang Azlan, Mohamad, Chee Hua, Chin
• Format: Article
• Language: English
• Published: Academic Research Publishing Group 2019
• Subjects: GV Recreation Leisure; H Social Sciences (General); HD28 Management. Industrial Management
• Online Access: http://ir.unimas.my/id/eprint/28140/1/Tourists%E2%80%99%20Perceived%20Destination%20Competitiveness%20in%20Protected%20Areas%20-%20Copy.pdf; http://ir.unimas.my/id/eprint/28140/; https://doi.org/10.32861/jssr.511.1600.1608

Ecotourism is referred to sustainable tourism, whereby responsible travel is endorsed, especially in natural areas that emphasize on relaxation. In Malaysia, the richness of natural areas leads ecotourism to become one of the rapidly growing industries within the nation. Thus, there is a need for co...