Examining the Impact of Internal Corporate Social Responsibility (ICSR) on Intention to Quit: The Mediating Role of Organizational Commitment among Banking Sector Employees

• Main Authors: Faiza, Akhtar, Irma Yazreen, Md Yusoff
• Format: Article
• Language: English
• Published: Human Resource Management Academic Research Society 2024
• Subjects: H Social Sciences (General)
• Online Access: http://ir.unimas.my/id/eprint/47075/1/examining-the-impact-of-internal-corporate-social-responsibility-icsr-on-intention-to-quit-the-mediating-role-of-organizational-commitment-among-banking-sector-employees.pdf; http://ir.unimas.my/id/eprint/47075/; https://hrmars.com/index.php/IJARAFMS/article/view/23430/Examining-the-Impact-of-Internal-Corporate-Social-Responsibility-ICSR-on-Intention-to-Quit-The-Mediating-Role-of-Organizational-Commitment-among-Banking-Sector-Employees

In recent years, employee turnover has become increasingly prevalent, driven by factors such as job satisfaction, growth opportunities, salary, labor market demands, and workplace conflicts. Research indicates that Internal Corporate Social Responsibility (ICSR) can reduce employees' intention to quit by enhancing Organizational Commitment (OC). This study, using a descriptive approach, surveyed 187 middle and lower-level managers in the banking sector through structured questionnaires. The data were analyzed with regression and mediation techniques. The findings reveal that while ICSR has an insignificant direct impact on reducing employees' intention to quit, Organizational Commitment partially mediates this relationship. The study underscores the importance of ICSR and OC in employee retention strategies, particularly for HR managers in the private banking sector, advising that integrating these elements can help retain valuable employees.