实物特征: The effect of affective components on impulse buying

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书目详细资料
Main Authors:	Ooi, Ennie, Rabeatul Husna, Abdull Rahman, Choi, Sang Long, Halimah, M. Yusof
其他作者:	rabeatulhusna@utm.my
格式:	Article
语言:	English
出版:	School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2019
主题:	Affective commitment Buying behavior Impulse buying Marketing Youth
在线阅读:	http://dspace.unimap.edu.my:80/xmlui/handle/123456789/62405
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实物特征
总结:	Link to publisher's homepage at http://ijbt.unimap.edu.my