A Study of Factors Affecting Consumer Buying Behaviour in Online Shopping (Case Study: Digikala Online Store)

• Main Authors: Bastam, Hadi, Lotfabadi, Vahideh Tabasi, Kouchakzadeh, Vahidreza, Faraji, Mozhgan
• Other Authors: [e-mail]
• Format: Article
• Language: English
• Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2018
• Subjects: Buying Behaviour; Consumer; Online Store
• Online Access: http://dspace.unimap.edu.my:80/xmlui/handle/123456789/51373

Link to publisher's homepage at http://ijbt.unimap.edu.my