The effect of social influence and interpersonal identification on The relationship between personality and performance of agents in The multilevel marketing (mlm) industry

Purpose – The purpose of this paper is threefold: first, to examine whether there is a significant effect of interpersonal identification on the agent’s performance; second, to examine whether there is a significant mediating effect on the relationship between extraversion, agreeableness, conscienti...

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Bibliographic Details
Main Authors: Shaierah Gulabdin, Toh Pei Sung, Stephen Laison Sondoh Jr., Faerozh Madli
Format: Article
Language:English
English
Published: Zibeline International Publishing 2022
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/35631/1/ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/35631/2/FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/35631/
http://doi.org/10.26480/mecj.01.2022.44.53
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