Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable
The purposed of this research is to explain how the influence of information, ease of use, site design, on repurchase intention with customer satisfaction as an intervening variable. The data were collected from online shoppers in Klang Valley. The sampling technique is purposive sampling. The techn...
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2020
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Online Access: | https://eprints.ums.edu.my/id/eprint/29420/1/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable.pdf https://eprints.ums.edu.my/id/eprint/29420/2/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable1.pdf https://eprints.ums.edu.my/id/eprint/29420/ https://saspublishers.com/media/articles/SJEBM_75_170-176.pdf https://doi.org/10.36347/sjebm.2020.v07i05.002 |
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my.ums.eprints.294202021-07-27T12:25:18Z https://eprints.ums.edu.my/id/eprint/29420/ Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable Hassan Bashir Mohamed Saad Siti Nor Bayaah Ahmad H Social Sciences (General) HB Economic theory. Demography The purposed of this research is to explain how the influence of information, ease of use, site design, on repurchase intention with customer satisfaction as an intervening variable. The data were collected from online shoppers in Klang Valley. The sampling technique is purposive sampling. The technique analysis in this research is regression analysis. Result of this study showed that there is a significant influence between information and customer satisfaction, there is a significant influence between ease of use and customer satisfaction, there is a significant influence between site design and customer satisfaction, and there is a significant influence between satisfaction and repurchase intention. Keywords: Information, Ease of Use, Site Design, Customer Satisfaction, Repurchase Intention. SAS Publishers 2020 Article PeerReviewed text en https://eprints.ums.edu.my/id/eprint/29420/1/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable.pdf text en https://eprints.ums.edu.my/id/eprint/29420/2/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable1.pdf Hassan Bashir Mohamed Saad and Siti Nor Bayaah Ahmad (2020) Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable. Scholars Journal of Economics, Business and Management, 7. pp. 170-176. ISSN 2348-8875 (P-ISSN) , 2348-5302 (E-ISSN) https://saspublishers.com/media/articles/SJEBM_75_170-176.pdf https://doi.org/10.36347/sjebm.2020.v07i05.002 |
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H Social Sciences (General) HB Economic theory. Demography Hassan Bashir Mohamed Saad Siti Nor Bayaah Ahmad Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
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The purposed of this research is to explain how the influence of information, ease of use, site design, on repurchase intention with customer satisfaction as an intervening variable. The data were collected from online shoppers in Klang Valley. The sampling technique is purposive sampling. The technique analysis in this research is regression analysis. Result of this study showed that there is a significant influence between information and customer satisfaction, there is a significant influence between ease of use and customer satisfaction, there is a significant influence between site design and customer satisfaction, and there is a significant influence between satisfaction and repurchase intention. Keywords: Information, Ease of Use, Site Design, Customer Satisfaction, Repurchase Intention. |
format |
Article |
author |
Hassan Bashir Mohamed Saad Siti Nor Bayaah Ahmad |
author_facet |
Hassan Bashir Mohamed Saad Siti Nor Bayaah Ahmad |
author_sort |
Hassan Bashir Mohamed Saad |
title |
Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
title_short |
Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
title_full |
Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
title_fullStr |
Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
title_full_unstemmed |
Effect of Information, Ease of Use, Site Design on Repurchase Intention with Satisfaction Customer as Intervening Variable |
title_sort |
effect of information, ease of use, site design on repurchase intention with satisfaction customer as intervening variable |
publisher |
SAS Publishers |
publishDate |
2020 |
url |
https://eprints.ums.edu.my/id/eprint/29420/1/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable.pdf https://eprints.ums.edu.my/id/eprint/29420/2/Effect%20of%20information%2C%20ease%20of%20use%2C%20site%20design%20on%20repurchase%20intention%20with%20satisfaction%20customer%20as%20intervening%20variable1.pdf https://eprints.ums.edu.my/id/eprint/29420/ https://saspublishers.com/media/articles/SJEBM_75_170-176.pdf https://doi.org/10.36347/sjebm.2020.v07i05.002 |
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1760230685687152640 |
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13.160551 |