Female fashion shoppers responses towards the mall atmosphere

The mall environment is central to the perception of merchandise quality, and the place where respondents gain their shopping experience. This study aims to examine the response of female fashion shoppers towards the mall atmosphere. A total of 100 female students conveniently sampled at a higher le...

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主要作者: Norazah Mohd Suki
格式: Article
語言:English
出版: Researchers world 2011
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在線閱讀:https://eprints.ums.edu.my/id/eprint/19641/1/Female%20fashion%20shoppers%20responses%20towards%20the%20mall%20atmosphere.pdf
https://eprints.ums.edu.my/id/eprint/19641/
http://www.researchersworld.com/vol2/issue3/Paper_2.pdf
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