Tourist perceived value in a community-based homestay visit: an investigation into the functional and experiential aspect of value

This study analyses the dimensionality of tourist perceived value in a context that is rarely studied, community-based homestay tourism. A survey of 353 tourists to homestay villages was used to examine both functional and experiential aspects of perceived value, and structural equation models were...

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Bibliographic Details
Main Authors: Nik Maheran Nik Muhammad, Salamiah A. Jamal, Nor' Ain Othman
Format: Non-Indexed Article
Published: SAGE Journal 2011
Online Access:http://discol.umk.edu.my/id/eprint/7776/
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