The impact of perceived risk towards customers' attitude in online shopping

Past researchers found there is significant relationship between customers' perceived risks, customers' attitude and online purchase intention. Besides that, many past studies only investigated the impact of perceived risk and customers' attitude towards online shopping intention. The...

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Bibliographic Details
Main Authors: Lu, Man Hong, Mohamad, Muhammad Salyhyn, Md Yusoff, Nur E'zzati, Sazali, Nur Fatin
Format: Undergraduate Final Project Report
Published: 2015
Online Access:http://discol.umk.edu.my/id/eprint/6658/
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