The factors influence customers decision towards online purchasing

This thesis presents an improved approach to the customer’s decision towards online purchasing. The importance of this study is to identify the factors that influence customer’s decision towards online purchasing. By using SPSS version 22.0 to analyze the 346 questionnaires from our respondents, we...

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Bibliographic Details
Main Authors: Oh, Guat Meng, Mohd Noor, NurFatin, Mohed, Sabariah, Mohd Kamal, NurulSalihah
Format: Undergraduate Final Project Report
Published: 2015
Online Access:http://discol.umk.edu.my/id/eprint/6450/
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