A multimodal analysis of fallacies in Malaysian and Singaporean anti-smoking advertisement / Nurul Afiqah Laili
This multimodal study analysed anti-smoking print advertisements from Malaysia and Singapore’s anti-smoking campaigns using a combination of frameworks and approaches adapted from Van Leeuwen’s visual representation of social actors’ framework (2008), Kress and Van Leeuwen’s composition of images fr...
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| Format: | Thesis |
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2019
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| Online Access: | http://studentsrepo.um.edu.my/10685/1/Nurul_Afiqah_Laili.pdf http://studentsrepo.um.edu.my/10685/2/Nurul_Afiqah_Laili_%E2%80%93_Dissertation.pdf http://studentsrepo.um.edu.my/10685/ |
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