A multimodal analysis of Bangladeshi fairness product advertisements / Shushmita Hossain Khan

The notion of beauty is associated with fair skin tone in Bangladesh. Bangladeshis have varied skin tones although generally most of the people have a dark complexion. Fairness product advertisements tend to suggest that fair complexion is essential for marriage, successful career and promote that u...

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Bibliographic Details
Main Author: Shushmita , Hossain Khan
Format: Thesis
Published: 2020
Subjects:
Online Access:http://studentsrepo.um.edu.my/12765/2/Shushmita.pdf
http://studentsrepo.um.edu.my/12765/1/Shushmita.pdf
http://studentsrepo.um.edu.my/12765/
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