Profiling travel E-shoppers in Britain

The Internet technology presents a great opportunity for tourism businesses to market and distribute their services and this has affected the way consumers interact with tourism marketers. This research aims to fill the gaps in the current understanding of the potential of e-tourism marketing in Bri...

詳細記述

保存先:
書誌詳細
第一著者: Kamarulzaman, Y.
フォーマット: Conference or Workshop Item
言語:English
出版事項: 2008
主題:
オンライン・アクセス:http://eprints.um.edu.my/9234/1/All.pdf
http://eprints.um.edu.my/9234/
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