The ‘Be Cancer Alert Campaign’: protocol to evaluate a mass media campaign to raise awareness about breast and colorectal cancer in Malaysia
BACKGROUND: Breast and colorectal cancer are the two most common cancers in Malaysia. Low awareness coupled with stigma and erroneous beliefs delay help-seeking behaviours, lead to late presentation and contribute to poor detection rates. Promoting cancer awareness through mass media may be effectiv...
Saved in:
Main Authors: | Schliemann, Désirée, Donnelly, Michael, Dahlui, Maznah, Loh, Siew Yim, Tamin Ibrahim, Nor Saleha, Somasundaram, Saunthari, Donnelly, Conan, Tin, Tin Su |
---|---|
Format: | Article |
Published: |
BioMed Central
2018
|
Subjects: | |
Online Access: | http://eprints.um.edu.my/20757/ https://doi.org/10.1186/s12885-018-4769-8 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Change in public awareness of colorectal cancer symptoms following the Be Cancer Alert Campaign in the multi-ethnic population of Malaysia
by: Schliemann, Desiree, et al.
Published: (2020) -
The systematic cultural adaptation of a UK public health cancer awareness raising programme for Malaysia: the Be Cancer Alert Campaign
by: Schliemann, Désirée, et al.
Published: (2019) -
Changing health beliefs about breast cancer screening among women in multi-ethnic Malaysia
by: Htay, Mila Nu Nu, et al.
Published: (2022) -
Breast cancer screening in Malaysia: A policy review
by: Htay, Mila Nu Nu, et al.
Published: (2021) -
Women's health beliefs and uptake of breast cancer screening in Malaysia
by: Htay, Mila Nu Nu, et al.
Published: (2022)