Fanpage KPI analytics: “Determining the impact of KPI metrics on growth rate and user base“
Facebook with its incredible audience is becoming immensely attractive channel to Brands and Marketers around the world. By this time, we are observing explosive growth in brand pages, variations in advertising and other innovative ways to monetize this audience. Now E-marketers are determined to kn...
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Main Authors: | Rahman, Zoha, Suberamanian, Kumaran, Zanuddin, Hasmah, Moghavvemi, Sedigheh, Md Nasir, Mohd Hairul Nizam |
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Format: | Article |
Published: |
Research India Publications
2016
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Online Access: | http://eprints.um.edu.my/17858/ https://www.ripublication.com/ijaer16/ijaerv11n14_01.pdf |
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