Assessing factors that affecting mobile payment adoption among consumer / Azra Atiqah Mohd Hair and Nur Ain Syahirah Nor Zaidi

• Main Authors: Mohd Hair, Azra Atiqah, Nor Zaidi, Nur Ain Syahirah
• Format: Thesis
• Language: English
• Published: 2019
• Subjects: Telemarketing. Internet marketing
• Online Access: https://ir.uitm.edu.my/id/eprint/98277/1/98277.pdf; https://ir.uitm.edu.my/id/eprint/98277/

This research project aims to access the factors that affecting mobile payment adoption among consumer. Mobile payment is largely introduced as a new payment method for purchase of products and services with the uses of up-to-date mobile devices and wireless communication technologies (mobile teleco...