Brand perception towards Perodua car: Myvi / Salinah Morni
A survey was carried out in September 2005 to evaluate the customers perception toward the Perodua product and services. The main reason behind the research is to find out what are the factors that contribute to customers perception and preferences towards a car. This research will only focus on Per...
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| Format: | Student Project |
| Language: | English |
| Published: |
2005
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| Online Access: | https://ir.uitm.edu.my/id/eprint/97843/1/97843.pdf https://ir.uitm.edu.my/id/eprint/97843/ |
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