Report on marketing plan on lending facilities to individual customers of Bank Rakyat / Hazizan Salleh
There is perhaps, no more misunderstood direction given by bank senior management than is contained in the order, "Develop a marketing plan!". This order or direction is misunderstood because neither the senior management nor the marketing department usually has previously defined the ulti...
Saved in:
Main Authors: | , , , , |
---|---|
Format: | Student Project |
Language: | English |
Published: |
1983
|
Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/95846/1/95846.PDF https://ir.uitm.edu.my/id/eprint/95846/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|