The effect of marketing mix strategies towards customer knowledge and purchase decision on Agromas / Noor A'zizi Omar
With an estimated 24 million of consumers, Malaysia has a large market in food production. Malaysia's food sector is changing significantly as lifestyle and traditional eating habit shifting. Although our nation is generally considered to be a price-sensitive market, customers often prefer impo...
Saved in:
Main Author: | |
---|---|
Format: | Student Project |
Language: | English |
Published: |
2006
|
Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/95319/1/95319.pdf https://ir.uitm.edu.my/id/eprint/95319/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|