Krafty cookies / Nurul Alissa Mohd Sabri

This study explores the rebranding of Emymawar Enterprise, a dessert company founded in 2011 by Puan Emmy Musnita binti Alias that is particularly well-known for its cookies. The study tackles problems related to design and branding, namely the lack of a distinct name, logo, tagline, and unworkable...

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Bibliographic Details
Main Author: Mohd Sabri, Nurul Alissa
Format: Book Section
Language:English
Published: College of Creative Arts, Universiti Teknologi MARA, Kedah 2024
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Online Access:https://ir.uitm.edu.my/id/eprint/92966/1/92966.pdf
https://ir.uitm.edu.my/id/eprint/92966/
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