Black jar / Nurhanim Mohd Kassim

The goal of this study is to provide a thorough rebranding strategy for the Chocojar product. Muhammad Hariz Hapipudin created this inventive product locally in Gombak, Selangor, in July 2020, formerly known as Kilos Choco. It mixes the energizing properties of coffee with the luscious appeal of cho...

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Bibliographic Details
Main Author: Mohd Kassim, Nurhanim
Format: Book Section
Language:English
Published: College of Creative Arts, Universiti Teknologi MARA, Kedah 2024
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/92914/1/92914.pdf
https://ir.uitm.edu.my/id/eprint/92914/
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