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Exploring relationship marketing among pepper marketing board employees / Rayis Lasa

The term Relationship Marketing was first introduced in the literature by Berry in a conference paper on service marketing (Berry 1983). In the context of industrial marketing the term relationships was used by Jackson (1985) in mid - 1980s. For every organization the good relationship among employe...

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Main Author: Lasa, Rayis
Format: Student Project
Language:English
Published: 2003
Subjects:
H Social Sciences (General)
Study and teaching. Research
Online Access:https://ir.uitm.edu.my/id/eprint/90934/1/90934.pdf
https://ir.uitm.edu.my/id/eprint/90934/
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id my.uitm.ir.90934
record_format eprints
spelling my.uitm.ir.909342024-02-21T09:20:37Z https://ir.uitm.edu.my/id/eprint/90934/ Exploring relationship marketing among pepper marketing board employees / Rayis Lasa Lasa, Rayis H Social Sciences (General) Study and teaching. Research The term Relationship Marketing was first introduced in the literature by Berry in a conference paper on service marketing (Berry 1983). In the context of industrial marketing the term relationships was used by Jackson (1985) in mid - 1980s. For every organization the good relationship among employees the factor help achieved the organization goals. 2003 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/90934/1/90934.pdf Exploring relationship marketing among pepper marketing board employees / Rayis Lasa. (2003) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic H Social Sciences (General)
Study and teaching. Research
spellingShingle H Social Sciences (General)
Study and teaching. Research
Lasa, Rayis
Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
description The term Relationship Marketing was first introduced in the literature by Berry in a conference paper on service marketing (Berry 1983). In the context of industrial marketing the term relationships was used by Jackson (1985) in mid - 1980s. For every organization the good relationship among employees the factor help achieved the organization goals.
format Student Project
author Lasa, Rayis
author_facet Lasa, Rayis
author_sort Lasa, Rayis
title Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
title_short Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
title_full Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
title_fullStr Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
title_full_unstemmed Exploring relationship marketing among pepper marketing board employees / Rayis Lasa
title_sort exploring relationship marketing among pepper marketing board employees / rayis lasa
publishDate 2003
url https://ir.uitm.edu.my/id/eprint/90934/1/90934.pdf
https://ir.uitm.edu.my/id/eprint/90934/
_version_ 1792159488050987008
score 13.209306

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