The mediating effect of privacy concern on intention to use self-service technology in hotel / Azlinda Hakim Lokman Hakim and Hairunnisa Mohamad Ibrahim

• Main Authors: Lokman Hakim, Azlinda Hakim, Mohamad Ibrahim, Hairunnisa
• 格式: Book Section
• 語言: English
• 出版: Division of Research, Industrial Linkages and Alumni, UiTM Cawangan Melaka 2023
• 主題: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• 在線閱讀: https://ir.uitm.edu.my/id/eprint/81736/1/81736.pdf; https://ir.uitm.edu.my/id/eprint/81736/; https://www.mic3st.com/

Self-service technology (SST) is an innovation that requires communication over the internet. In the hotel business, it has become more widespread as customers' interactions with workers and technology have changed. SST are increasingly valued by customers for their convenience, consistency and...