Preliminary study of supermarket’s mobile application needs for Indonesian shopper / Shania Jiehan Geraldine and Dianing Ratri

• Main Authors: Geraldine, Shania Jiehan, Ratri, Dianing
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Perak 2022
• Subjects: HF Commerce; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Android
• Online Access: https://ir.uitm.edu.my/id/eprint/71876/2/71876.pdf; https://doi.org/10.24191/idealogy.v7i2.357; https://ir.uitm.edu.my/id/eprint/71876/; http://idealogyjournal.com/; https://doi.org/10.24191/idealogy.v7i2.357

The increasing interest in smart city development provides an opportunity for retail to enter into what is known as the smart retail concept. Smart retail is a smart shopping concept with the help of technology. One of the technologies that can be used in the implementation of smart retail is smartp...