The effect of innovativeness of physical environment and hosting quality towards guests satisfaction in hotel services / Noor Syahirah Yusli

• Main Author: Yusli, Noor Syahirah
• Format: Student Project
• Language: English
• Published: 2016
• Subjects: H Social Sciences (General); HF Commerce; Consumer satisfaction; Malaysia; Research; Quantitative research
• Online Access: https://ir.uitm.edu.my/id/eprint/67036/1/67036.pdf; https://ir.uitm.edu.my/id/eprint/67036/

This study focusing on the hotel industry, beside builds functional definition of hosting quality and the innovativeness of physical environment. The findings of this research to provide empirical evidence on the effect of the interactional term between hosting quality and innovativeness of physical...