Discover industrial customer selection criteria in food manufacturing industry: a case study of Rikevita (M) Sdn Bhd / Ainol Mardhiyah Rahmat

• Main Author: Rahmat, Ainol Mardhiyah
• Format: Student Project
• Language: English
• Published: 2014
• Subjects: Food industry and trade. Halal food industry. Certification; Manufacturing industries; Financial management. Business finance. Corporation finance
• Online Access: https://ir.uitm.edu.my/id/eprint/66700/1/66700.pdf; https://ir.uitm.edu.my/id/eprint/66700/

Modern era of business demands a stable and long lasting partnership with supply chain partners. A relationship is considered success in which mutual economic gain, understanding of industrial requirement and respect to each other exists. The role of the large scale manufacturing suppIier becomes mo...