Factors leading customers to shop at on-campus convenience store / Siti Zaleha Sahak … [et al.]
The Covid-19 pandemic has transformed the retail landscape in several ways. Online shopping particularly, has become a more dominant retail platform. This study focused on one of the brick-and-mortar retailers of convenience store segment. The segment is also known as c-store. The primary data was c...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2018
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| Online Access: | https://ir.uitm.edu.my/id/eprint/66284/2/66284.pdf https://ir.uitm.edu.my/id/eprint/66284/ https://aej.uitm.edu.my/ |
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