Industri perhotelan di Kota Bharu: prospek, cabaran dan kesan / Che Gayah Jaafar … [et al.]

• Main Authors: Jaafar, Che Gayah, Mohamad, Ibrahim, Nik Soh, Nik Mohd Aulazakia, Che Hamid, Che Harun
• Format: Student Project
• Language: English
• Published: 1998
• Subjects: Entrepreneurship. Risk and uncertainty; Hospitality industry. Hotels, clubs, restaurants, etc. Food service
• Online Access: https://ir.uitm.edu.my/id/eprint/66106/1/66106.pdf; https://ir.uitm.edu.my/id/eprint/66106/

Industri Perhotelan di Kota Bharu, mula berkembang pesat sejak 5 tahun kebelakangan ini hasil daripada meningkatnya industri pelancongan negeri. Walaupun kemajuan infrastruktur di lbu Negeri Kelantan ini tidaklah serancak dikota-kota besar lain di Malaysia namun tarikan pelancongan terhadap faktor f...